SM Foundation introduces rainwater harvesting for sustainable impact

Midwife Narcisa Jagmis observes as the system collects rainwater from the gutters.

In line with the SM Green Movement, the SM group, through SM Foundation, recently established a rainwater harvesting system at the Brgy. Irawan Birthing Facility in Puerto Princesa City, Palawan. The initiative aims to strengthen their goal of preserving the environment and ensuring the health and wellness of future generations.

To enhance water conservation and management in the facility, the system collects rainwater from the roof and gutter, passing it through vinyl-coated mesh filters to help ensure water quality. With an 800-liter storage capacity, the harvested water serves the facility’s non-potable needs like watering plants, cleaning, and toilet flushing.

Axe promotes a sexy campaign to save Boracay

Axe, the iconic male fragrance & deodorant brand just launched a new campaign dubbed as “Axe Anarchy Island: Sexy Saves Boracay.” Many have raved about the wonders of this island located in the Visayas region of the Philippines. I was astonished to see Boracay for the very first time in 2007 for a church retreat. Yes, you heard it right -- we spent a church retreat in Boracay and the experience was breathtaking!

Know more about Boracay by reading this post I wrote in April 2011 on my bother blog, The Intersections & Beyond, and why Boracay became the second top beach destination in the world for 2011.

The campaign project of Axe aims to rally support for the preservation and promotion of the island of Boracay. “It’s one of the most beautiful places in the World.  We want to get more young people to care about Boracay by making this a cool and sexy cause to support,” says Axe Brand Manager Gem Laforteza.

Water can change everything

Water is an essential need of humans, animals and all living things on earth. We can only realize how important this is when we experience the lack of it. There are many parts of the world who don't have clean water for drinking, and no faucet to gather water from especially in the slum areas. Some people would get water from the nearest river or lake but the nearest would take them hours to travel and hours going back. And the water that they'll be getting is contaminated.